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    Terms of Service

    Last updated: 25 August 2026

    1. These terms

    These terms govern the supply of services by Ash Parsa Limited, trading as PixelNest AI, a company registered in England and Wales under company number 10408871, registered office Flat 2 Kew House, 84 North Road, Brentford, England, TW8 0GJ ("PixelNest", "we", "us"), to the business named in the applicable order or proposal ("Client", "you").

    Where a signed proposal, order form or statement of work exists between us, that document takes precedence over these terms to the extent of any conflict.

    Our services are supplied to businesses only. They are not offered to consumers.

    2. Services

    We provide AI messaging and voice systems, which may include:

    • AI agents operating over the WhatsApp Business Platform on the Client's business phone number
    • AI voice agents placing and receiving telephone calls
    • Automated lead reactivation campaigns across the Client's existing contact database
    • Integration with the Client's CRM or other business systems
    • Configuration, monitoring, reporting and ongoing optimisation

    The specific services, agent scope, lead volumes and integrations are set out in the applicable proposal.

    3. Commercial terms

    Services are supplied on a monthly retainer unless otherwise agreed. A one-off setup fee may apply, covering initial build, configuration and integration.

    Fees, tier, included volumes and any overage charges are set out in the applicable proposal. Fees are exclusive of VAT and any other applicable taxes.

    Invoices are payable within 14 days of the invoice date. We may suspend services where an invoice remains unpaid 14 days after its due date, having given written notice.

    Retainers renew monthly unless terminated in accordance with clause 12. We may revise fees on 30 days' written notice, taking effect at the next renewal.

    4. Client responsibilities

    You are responsible for:

    • Holding a valid lawful basis under applicable data protection law for every contact you provide to us, and for confirming this to us on request
    • Providing accurate contact data and honouring opt-out requests recorded in your own systems
    • Obtaining and maintaining your own WhatsApp Business Account and completing Meta's verification requirements
    • Granting and maintaining the access our application requires to deliver the service
    • The accuracy of business information, property data, pricing and availability supplied to us for use by the agents
    • Ensuring human staff follow up on qualified enquiries the agents route to you
    • Compliance with all laws applicable to your business, including consumer protection, advertising and real estate regulation

    You must not use the services to send unsolicited marketing to contacts who have not consented or in respect of whom you hold no lawful basis, to send content that is unlawful, deceptive, harassing or discriminatory, or in any manner that breaches Meta's WhatsApp Business Messaging Policy or Commerce Policy.

    5. Third party platforms

    The services depend on platforms operated by third parties, including Meta's WhatsApp Business Platform, telephony carriers, and AI model providers.

    We do not control those platforms. Their availability, policies, pricing, message limits, quality ratings and approval decisions are set by them and may change without notice. We are not liable for their acts or omissions, for service interruption caused by them, or for their suspension or restriction of your account.

    You acknowledge in particular that Meta may restrict messaging limits, reject message templates, lower quality ratings, or suspend WhatsApp Business Accounts, and that such decisions are outside our control.

    Any per-message, per-conversation or telephony charges levied by those platforms are payable by you unless the proposal states otherwise.

    6. AI systems: what they are and are not

    The agents we build are automated systems generating responses using large language models. They can produce inaccurate, incomplete or unexpected output. They are a lead handling and qualification tool, not a substitute for professional advice or human judgement.

    You are responsible for reviewing agent output and for any commitment made to a contact arising from a conversation. We recommend human review before any transaction, offer or contractual commitment.

    We do not warrant any specific conversion rate, response rate, appointment volume or revenue outcome. Any figures discussed during the sales process are illustrative, based on prior engagements, and are not a guarantee.

    7. Data protection

    Where we process personal data on your behalf, you are the data controller and we are the data processor. The parties will enter into a data processing agreement setting out the subject matter, duration, nature and purpose of processing, the categories of data and data subjects, and the parties' respective obligations.

    We will process personal data only on your documented instructions, apply appropriate technical and organisational measures, impose equivalent obligations on subprocessors, assist you with data subject requests and with your obligations under Articles 32 to 36 GDPR, and delete or return the data at the end of the engagement.

    Our processing is described further in our Privacy Policy.

    8. Confidentiality

    Each party will keep confidential all non-public information disclosed by the other and use it only to perform these terms. This does not apply to information that is public through no breach, was already lawfully held, is independently developed, or must be disclosed by law.

    This obligation survives termination for five years.

    9. Intellectual property

    We retain all rights in our platform, agent architecture, prompt engineering, workflows, integrations, methods and any tooling developed in delivering the services, including improvements made during your engagement.

    You retain all rights in your contact data, property data, brand assets, content and CRM records.

    You are granted a non-exclusive, non-transferable licence to use the services during the term. Nothing in these terms transfers ownership of our underlying systems to you.

    You grant us a licence to use your data solely to deliver the services, and to use your name and logo to identify you as a client, revocable by written notice to us.

    10. Service levels and availability

    We will use reasonable skill and care and will endeavour to maintain availability of the systems under our control. We do not guarantee uninterrupted or error-free operation.

    Planned maintenance will be notified in advance where practicable. Interruptions caused by third party platforms fall under clause 5.

    Support is provided by email during UK business hours, Monday to Friday, excluding public holidays. We aim to acknowledge support requests within one business day. Any additional service levels agreed with you will be set out in the applicable proposal and take precedence over this clause.

    11. Liability

    Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any liability that cannot lawfully be limited or excluded.

    Subject to that, neither party is liable for loss of profit, loss of business, loss of anticipated savings, loss of goodwill, or any indirect or consequential loss.

    Subject to the above, our total aggregate liability arising out of or in connection with these terms is limited to the total fees paid by you in the 12 months preceding the event giving rise to the claim.

    12. Term and termination

    The engagement begins on the date stated in the proposal and continues monthly until terminated.

    Either party may terminate for convenience on 30 days' written notice, expiring at the end of a monthly period.

    Either party may terminate immediately on written notice if the other commits a material breach not remedied within 14 days of written notice, or becomes insolvent or subject to any analogous procedure.

    On termination we will cease operating the agents, disconnect from your WhatsApp Business Account and CRM, and delete or return your data in accordance with our Privacy Policy. Setup fees are non-refundable. Retainer fees paid for the current period are non-refundable unless we have terminated in breach.

    Your WhatsApp Business Account, your phone numbers and your contact data remain yours throughout and after the engagement.

    13. General

    Subcontracting. We may engage subcontractors and subprocessors and remain responsible for their performance.

    Assignment. Neither party may assign these terms without the other's written consent, not to be unreasonably withheld.

    Force majeure. Neither party is liable for failure to perform due to events beyond its reasonable control.

    Entire agreement. These terms and the applicable proposal form the entire agreement between the parties and supersede all prior discussions.

    Variation. Variations must be agreed in writing.

    Third parties. No person other than the parties has rights under these terms.

    Severance. If any provision is found unenforceable, the remainder continues in full force.

    Governing law. These terms are governed by the laws of England and Wales, and the parties submit to the exclusive jurisdiction of the courts of England and Wales.

    14. Contact

    Ash Parsa Limited, trading as PixelNest AI Company number 10408871 (England and Wales) Registered office: Flat 2 Kew House, 84 North Road, Brentford, England, TW8 0GJ Email: info@pixelnest.ai Website: www.pixelnest.ai